Microsoft and Yahoo shake up their search deal

Tweaked agreement gives Yahoo more flexibility, possibly in images or mobile

Nearly six years after Microsoft and Yahoo inked a search partnership, the companies are extending their agreement while changing it up a bit, as well.

The companies announced today that they have amended their search partnership. However, the deal now notes that Yahoo will have more flexibility to update its "search experience" on any platform.

Yahoo reported that it will continue to serve Bing ads and search results for a majority of its desktop search traffic. The company did not specify whether Bing ads and search will be used for the majority of its mobile search traffic.

The new agreement also notes that the two companies' sales teams will be integrated with their engineering teams to better meet advertiser demand.

"Over the past few months, [Microsoft CEO Satya Nadella] and I have worked closely together to establish a revised search agreement that allows us to enhance our user experience and innovate more in our search business," said Yahoo CEO Marissa Mayer. "This renewed agreement opens up significant opportunities in our partnership that I'm very excited to explore."

In 2009, Microsoft and Yahoo launched the initial deal that called for Microsoft's Bing search engine to do all of the search work for Yahoo's site. That agreement also called for Yahoo to sell premium search advertising services for both companies.

Analysts said at the time that the two companies were joining forces to better take on search foe Google, which dominates the market.

Neither Yahoo nor Microsoft Bing have put major dents in Google's search share, however.

Zeus Kerravala, an analyst with ZK Research, said the new agreement could give Yahoo the flexibility it needs to try more options that draw in new search users. "It looks like this means Yahoo will be able to take those search results and use them in different ways," he said. "For example, it could potentially sell [results to] another site... or Yahoo could build it into different portals or mobile applications. It could be a way of boosting revenue."

The latest agreement also could allow Yahoo to use Bing for different kinds of searches, according to Ezra Gottheil, an analyst with Technology Business Research.

Instead of using Bing for just typical searches --o is Aaron Hernandez?" or "What is a gyrocopter? -- Yahoo could put more focus on image or social searches. And with users increasingly searching on the go, Yahoo could very well be looking to do more for mobile users.

Gottheil also noted that the agreement will benefit Microsoft.
"First, I think Yahoo has something up its sleeve, either in search or packaging of search," he said. "And Microsoft is going to be making Bing kind of ubiquitous on Windows 10. If people like what Bing does there, they may choose Yahoo as a place to leverage what Bing has learned about them on Windows 10. It helps both companies."

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How to easily encrypt email with Virtru for free: Gmail, Hotmail, Outlook, Yahoo

How to easily encrypt email, Gmail, Hotmail, Outlook, Yahoo; Virtru is free, protects your digital privacy, and is so super easy to use that even your non-techie grandma could and should use it.

I believe privacy is a fundamental right, so what better way to celebrate Data Privacy Day than to show you how to encrypt email easily and keep those emails both private and secure?

Meet Virtru, an email security app that encrypts your email before it leaves your device; it includes fine-grained privacy controls so only you and the person to whom you sent the email can access it...meaning government snoops, third parties, advertisers, ISPs and even cybercrooks can't access your email messages. Thanks to Virtru's Chrome and Firefox browser extensions, you can keep your Gmail, Outlook or Yahoo email accounts and still have secure and private email. And you can protect your digital privacy for the low, low price of FREE! Virtru is so super easy to use that even your non-techie grandma could and should use it.

Before we jump to the how-to, let me introduce the founders of Virtru: brothers Will and John Ackerly. When Will worked at the NSA as a cloud security architect, he invented the Trusted Data Format (TDF) that Virtru, and intelligence agencies, use. "After serving eight years at the NSA, he came away from the experience entirely convinced that users need to take action to preserve their own privacy." John, who served as associate director of the National Economic Council and director of the Office of Policy and Strategic Planning at the Commerce Department under President George W. Bush, said of Virtru, "The fundamental motivator here is...the need to give individuals practical tools to exercise their fundamental right to privacy."

How to encrypt email with Virtru
For webmail, Virtru currently offers a Chrome extension and Firefox add-on to encrypt Gmail, Outlook, Hotmail or Yahoo. There's also a mobile app for Apple, with the Android app, as well as plugins for Outlook and Mac Mail programs, and extensions for Internet Explorer versions 10 and up, and Safari coming in the future. Although I've tested both Chrome and Firefox add-ons for Gmail, Hotmail and Yahoo, the following examples are primarily screenshot captures from Gmail and Hotmail. Email addresses have been redacted.

First, go get the add-on for Firefox and/or Chrome. After it is installed in your browser, simply click to activate Virtru for your webmail.

Virtru app permissions in Outlook:

Virtru app permissions in Outlook

Virtru in Outlook first look:

Virtru in Outlook first look

Virtru activate message if you send encrypted Gmail to a person not using Virtru:

Virtru activate message if you send Gmail to person not using Virtru

Virtru security bar

Virtru security bar new in Hotmail, Gmail, Outlook, YahooYou will then receive a message notifying you about the Virtru security bar.

You can easily turn Virtru on and off. If it's grayed-out, then it's off. It's blue when you turn on Virtru protection.

Easily turn Virtru security bar off and on

When Virtru is on in Outlook, Hotmail, Gmail or Yahoo, your "send" button Example of Virtru send secure buttonbecomes a "send secure" button as seen in this Outlook example.

Drafts on Yahoo are not encrypted by Virtru

As a side note of caution regarding the cloud, if you use Yahoo, then know that Yahoo drafts are not currently encrypted by Virtru. Try to avoid such drafts; it's fodder for the mass surveillance powers-that-be if you've become a target.

Every email protected by Virtru is secured with the most Advanced Encryption Standard available, AES-256. The Virtru software, either installed via browser add-on or mobile app, encrypts your email before it leaves your device. When you hit send, Virtru protects the encryption keys with perfect forward secrecy. Only you and the person to whom you sent the email can access the content.

The TDF format controls access privileges for "all file types (ie, emails, text messages, Office files, pdfs, photos, videos)." When you send a Virtru-protected email, "your content is encrypted and secured inside a TDF wrapper. When your receiver attempts to open it, the wrapper communicates with the Virtru server to verify that the receiver is eligible to see the information."

When you have installed Virtru and you receive an encrypted email, the decryption happens quickly when you open it.

Virtru decrypting email

Disable forwarding and set email expiration date

On the right-side of the Virtru security bar, you have options to disable email forwarding and to set up an expiration date for how long your recipient has access to your sent email.

Virtru disable email forwarding; set email expiration time

If you disable email forwarding, then if Alice sent email to Bob, and Bob forwarded Alice's email to Mallory, Mallory would not be able to open it. Regarding The Register's claim that a person can defeat Virtru by copying and pasting from the email, the fix for that is coming.

"On the copy/paste front, we have a technical solution, but we haven't yet rolled it out," Will told me. "Our main focus is on protecting the emails as they go from sender to recipient, as well as when stored on servers and your devices, but use after decryption isn't our first 'privacy' concern."

Revoke or reauthorize email messages
Virtru "thinks everyone deserves real privacy and control over their data, even after hitting the send button," so sent email comes with an option to revoke access.The red hand icon allows you to revoke email; this is especially handy if you sent an unwise, angry email in haste.

Virtru revoke message

Below is what the recipient sees if you revoke access to a sent email:

Virtru revoked access message

Virtru, reauthorize revoked email

If you change your mind again, such as if the revoke access was due to a lover's spat, then you click on the blue eye to reauthorize your recipient's access to your sent email.

Virtru Secure Reader

If you want to send Virtru encrypted email to a person at work, who maybe does not have the admin rights to install browser add-ons, no problem. Virtru also has a web-based Secure Reader.

Virtru redirects to you have secure mail via browser add-on or install nothing and use web-based reader

When you send your first email to a person not using Virtru, if they choose the Virtru Secure Reader option, then they will be asked to verify their identity; this insures that only the recipient you intended can open the email. By using OpenID and OAuth protocols, the recipient does not need to setup a new account or yet another password. Instead, they can verify their identity via their existing Gmail, Microsoft or Yahoo email provider.

Virtru Secure Reader, verify your identity to use service where you received secure Virtru email

If your recipient forwards an email that you protected with "disable forwarding," this is what the non-authorized person sees via Virtru Secure Reader.

Virtru secure reader, attempt to read forwarded email protected by disabled forwarding

Virtru wanted to make encryption easy for absolutely everyone to use without sacrificing security; the creators believe in your fundamental right to have digital privacy and provided a tool that combines strong encryption with granular privacy controls. They claim Virtru will change the way we use email, and it surely could. The purpose of all these screenshots was to show you every aspect of how easy it is to use Virtru.

For people who would like more in-depth details of how Virtru works, then I encourage you to go read more. Virtru also has an open source strategy, which includes making a collection of open source Virtru components available on GitHub.

Although it's only in beta right now, I still highly recommend that you try Virtru. There is no reason Virtru should not be widely accepted by the masses to escape mass surveillance. Please do give it a try. Happy International Data Privacy Day! Why don't you celebrate by taking back control of your email and digital privacy?

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